A report published by Taiwanese media outlet says that Google and HTC have been in talks for quite some time. Now, the stage is set for Google to acquire HTC’s smartphone business. However, it has not been revealed to the public for what (in USD) the deal is being done. The news was received with mixed statements in tech circles as Google’s previous experience of buying a mobile company proved a nightmare for it. Google bought mobile phone making company named Motorola back in 2012 for $12.5 billion and sold it for just $3 billion after two years in 2014. The deal cost Google a loss of billions of dollars.
HTC was once a successful smartphone company selling a high number of smartphones across the globe. However, in recent years it has failed to compete with the smartphone industry. HTC recently released HTC 10 and U11 but neglected to make an impact in the business. Moreover, it is reported that its revenues are going low in August. It is to be noted here that HTC was once a leading smartphone company in the United States, however, due to several unsuccessful smartphones launches its popularity in the region has declined drastically.
Furthermore, it is also reported that aside from HTC’ smartphone sector, which Google would buy soon, all other business sectors of HTC will function normally.
HTC makes Pixels smartphones for Google, and by acquiring HTC’s smartphone division, the tech company might be planning to make more technologically advanced phones by itself to tackle or dethrone the presently leading smartphone brands such as Apple, Huawei, Samsung, and Xiaomi, etc.