During the first half of 2023, there was intense competition in the global smartphone market between Apple and Samsung. According to a report by Omdia, the sales numbers reveal that the iPhone 14 Pro Max is more popular than its competitor, the Galaxy S23 Ultra.
Apple Takes the Lead:
According to the most recent Omdia statistics, Apple’s iPhone 14 Pro Max has emerged as the global smartphone sales leader for the first half of 2023.
During this time, 26.5 million iPhone 14 Pro Max units were shipped. The iPhone 14 Pro came close behind, taking second place with 21 million units.
The iPhone 14 took third place with 16.5 million devices sold, highlighting Apple’s dominance. Even the four-year-old iPhone 11 shown its durability by shipping 6.9 million units.
Samsung’s Standout Performer:
While Apple dominated the top spots, Samsung made a notable entry. With 9.6 million units shipped, the Galaxy S23 Ultra took the lead among Android handsets.
Samsung also had success with its non-flagship models, particularly the Galaxy A14 5G, which finished second in Android smartphone shipments with 9 million units shipped. The Galaxy A54 5G came in second with 8.8 million units sold.
iPhone 14 Pro Max vs. iPhone 13:
When comparing sales figures from H1 2022, the iPhone 14 Pro Max came short of outselling the iPhone 13, which shipped 33.7 million units.
Despite this, despite their higher price tags, the iPhone 14 Pro Max and iPhone 14 Pro made a huge effect. This accomplishment demonstrates the popularity of these models among consumers.
The success of the iPhone 14 Pro Max and its siblings prepares the way for the upcoming iPhone 15 Pro and iPhone 15 Pro Max. The periscope camera in iPhone 15 Pro Max is likely to boost its sales further. It will be the first ever iPhone to feature a Periscope lens.
People are also speculating that Apple could overtake Samsung and become the world’s biggest smartphone maker in 2023 or 2024.
News Source: Omdia
